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Today’s man wants to put his best face forward. And that doesn’t just involve a clean shave or fresh skin. He wants to play up his features. One of the first facial features that gets noticed is the brow. Most men have full brows, that require regular grooming – no one wants that third eyebrow! Some men, however, could use a brow shape boost. A strong brow changes the shape of the face and can make eyes pop. The trick is selecting the right color and applying it the right way. In our recent seminar at The Makeup Show Dallas, MUA Orlando Santiago shared his tips on how to build a bolder male brow.  Create Volume  If a cut or scar is located in the brow, you can enhance volume with a pencil. Don’t simply draw in a brow – that would be too obvious. Create the illusion of volume by using the pencil to sketch in the missing “hair”.  Draw Depth If you have a brow that happens to be a bit sparse in areas, use some shadow to add dimension and depth to create the illusion of a fuller brow. You...

Living Art America Professional Category Art by Stephanie Anderson Last weekend Living Art America painted Greensboro, North Carolina a rainbow of colors. The professional bodypainting event drew talent from across the world for three fun-filled days of workshops, competitions, and celebrations. We caught up with renowned bodypainting makeup artist Jinny, co-founder of our Paradise Makeup AQ line, for the inside scoop. Mehron: As having served as a judge for both, how does Living Art America's North American Bodypainting Championship compare to the World Bodypainting Festival in Austria? Jinny: While both are sanctioned by the World Bodypainting Association, the two events are very different in terms of type and scale. The World Bodypainting Festival, which has significantly grown over two decades, is a much larger event held outdoors. In addition to the professional and emerging artists competition categories hosted by the North American Bodypainting Championship, the World Body...

It’s time for the 3rd Annual  31 Days of Mehron Halloween Instagram Challenge . We are searching for the best of the best artists to feature on our website and social media channels. The daily winners will be announced on the Performance section of our website. Last year we had thousands of mind blowing and inspiring submissions. Do you have what it takes to top the ghoulish looks from our past winners? The countdown is on, so get your makeup, brushes, and creative spirit ready for some trick or treating. The TRICK  To create an absolutely amazing Halloween makeup look using Mehron products. The TREAT   Starting Oct. 1st, we'll be selecting ONE design from Instagram each day and adding that lucky artist to our 31 Days of Halloween box, which will be prominently displayed on the Performance page of our website. Each daily winner will also have a dedicated website page to showcase their artwork, provide biographical information, and identify Mehron products used. So the whole world c...

Woke up looking like you didn't get enough sleep? Fake the requisite eight hours with these makeup tips designed to perk up tired eyes. Prep. Before applying any makeup, soften and hydrate the skin with a primer. This will give you a smooth canvas to work with. Try our Velvet Finish Primer , which contains powerful antioxidants to help increase production of collagen and minimize the appearance of fine lines and pigmentation. Color Correct. Don't just conceal dark circles, color correct them first utilizing the color wheel concept. If you have dark circles, correct them with Soft Peach or Fawn Pink from our  ProColorRing Neutralizer . Use Tawny Amber for blue toned under eye circles. Make sure you apply the product up to the lash line and in the inner corner. Conceal. After correcting, it's time to camouflage and conceal. Apply a complementing skin shade from the ProColorRing Concealer with a brush. Press the concealer into the skin using short stroke patterns. Follow w...

The makeup during New York Fashion Week is under the spotlight as much as the designs. It needs to look flawless for the high definition cameras and hold up under the intensity of the lights. To achieve both, three industry pros relied on Mehron products for their shows - particularly our Celebré Pro HD foundation. They know its satin-smooth, buildable coverage is the key to a gorgeous complexion. And with its color range, Celebré is perfect for all skin tones and that all important runway highlight and contour look. Check out Celebré skin in the social media posts and/or photos of Raul Otero, Paloma Romo, and Victor Noble and more below. Another photo from the Victoria's Secret Photo Shoot prepping the girls today with @adammaclay on #hair and myself on #makeup for @michaelkors presentation using @mehronmakeup 😘 #nyfw A video posted by Raul Otero (@raul_the_artist) on Sep 13, 2016 at 9:29am PDT Victor Noble Backstage Applying Celebré Pro Paloma Romo Behind the Scenes at Urban So...

Today's man is all about putting his best face forward. Blemishes, under eye circles, and discoloration are not limited to the female sex. Men suffer from these skin issues as well. And today's man doesn't just ignore them, he tackles them head first. From skin care and camouflage to highlight and contour, he isn't afraid to rely on the right products to get the job done - and that includes makeup. That's why we have partnered with the incredibly talented Orlando Santiago for our Ultimate Guy Code to #MehronBoy Makeup  seminar at The Makeup Show Dallas next week. If you plan on attending the show, be sure to join Orlando on Saturday, September 24th, at 11 AM in Seminar B for tips on: Everyday Grooming - cleansing, moisturizing, prepping and priming Camouflage - color correcting skin issues (dark circles, redness, pimples) and creating a flawless complexion (even out skin, achieve a natural glow) Highlighting and Contouring - enhancing facial structure (define che...

The no makeup look has long been popular.  It often takes center stage from the runway to everyday. Now Alicia Keys is shining a spotlight on no makeup, not just the no makeup look. For those days when you want to go sans makeup we have some tips to help showcase your skin. Hydrate. Start by quenching your skin with a nourishing moisturizer, such as CARA Moisturizer . The hydrating lotion, which is packed with vitamins and antioxidants - such as vitamin E, aloe vera, and acai berry - leaves skin soft and protected. Prime. Complete your complexion with a powerful primer like Velvet Finish . Its clear, oil-absorbing formula is enriched with vitamins C and E to help decrease the looks of fine lines and pigmentation and increase the production of collagen so you have flawless looking skin all day long. If you like the no-makeup look, but don't want to go sans makeup, you can create a natural looking radiant glow with Celebré Pro HD Cream Foundation . First prep the skin with   Skin Pr...

New York Fashion Week is here and Mehron is once again in the spotlight. To kick off the highly anticipated festivities, New York Model Management created the amazing video below in which fashion and editorial MUA Raul Otero used Celebré Pro HD on all the models. We caught up with Raul to learn more about him, his inspirations, and the video. Mehron: What inspired the look for the video? Raul: When the team and I sat down to discuss the shoot, we had a common idea. We wanted all the girls to look luxurious and expensive with an effortless quality. I immediately thought of when a girl steps out of the shower and has this clean glow about her, which I think is very beautiful. So basically, I wanted all the girls to look fresh out of the shower. Mehron: The fresh, dewy look of their skin definitely jumps out in the video. Why did you choose Celebré Pro HD to achieve that look? Raul: I chose Celebré Pro HD as the main product for this shoot because I am absolutely in love with it. I lo...

From the red carpet to real life, glitter lips are a trend to take note of. Chrissy Teigen, Shay Mitchell, Jenna DeWan-Tatum, and Naomi Campbell have all been rocking them as of late. And it's no wonder. The shimmer is a quick way to add instant glam to your look. We are loving these red glittery lips from Vlada Haggerty for which she used Red Paradise Glitter .  And they are fun to recreate. Get a Red Glitter Lip Start with a base of L.I.P Cream in Big Apple. Apply a coat of Glosstone Pro in Crystal Clear on top of the Big Apple. Using your fingers, pat on Paradise Glitter in Red. While the red glitter lip may be the most popular, you can create just about any color glitter lip you want. Start with a base of your favorite color L.I.P Cream  and follow with the  Glosstone Pro and a coordinating shade of Paradise Glitter . Look at these other colorful lips from Vlada, who is known for her amazing lip art. Pastel Lavender Paradise Glitter on the Top Lip Silver Paradise Glitter 

Are you a body artist? Then you don't want to miss Living Art America, which takes place September 23-25. This professional artist event, which includes workshops and a competition, draws talent from all over the world. This year Living Art America was engaged by Arts Greensboro to produce the North American Bodypainting Championship as the headline event of Greensboro, North Carolina's 17 day festival. Visitors will see amazing artistry come to life before their eyes. The excitement on the competition floor is electrifying. It's their skills against the clock. They have 2 1/2 hours to create their masterpiece, which will be presented before a panel of judges and onstage in a spectacular runway show. The talented Jinny, who is co-creator of our Paradise Makeup AQ line - will be one of those judges. She will also be teaching the inspirational Mehron workshop  Bodypainting with Jinny .  Jinny's vibrant abstract designs, clever use of color, and amazing brush control have ...