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Showing posts from February, 2017

Randistic Art - Makeup to Raise Awareness

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We are moved by a young artist who is making change through makeup. Rand Jarallah is an advocate for women and children. She creates powerful imagery through makeup to spread awareness of human rights issues. Serving in the United Nations Population Fund, Rand worked on a series of campaigns and videos, titled Reversing the Trend and #7DaysofMakeup. Her work on the series was featured in The New York Times, Washington Post , and Marie Claire , and more recently in Vogue Arabia and Elle France . Growing up in occupied Palestine, access to quality makeup and tools was limited, but that didn’t stop Rand from experimenting. Believing makeup is art, she credits her talents to the tutorial videos of Michelle Phan and Pat McGrath. She went on to create her own human rights platform called Randistic. It is a series of photos, tutorials, and videos inspired by a Fight Club Halloween tutorial. She mimicked the video by painting bruises all over her face. The photo and message went viral, so she...

Lip Art Leading Ladies - Johannah Adams

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This installment of our Lip Art Leading Ladies series shines a spotlight on Johannah Adams aka beyou.byjoh. The talented New York City-based professional makeup artist, who has been part of New York Fashion Week and whose work has graced magazines and websites, skyrocketed to social media stardom this past year with her lip creations. Her signature crystal lips that resemble quartz and amethyst have received incredible attention, with features in   Cosmopolitan , Today.com , Elle UK, Mashable, Huffington Post , Buzzfeed , and  The Daily Mail . Johanna's lips are a true blank canvas that she transforms into art inspired by nature and such everyday items as jewelry and a cell phone case! Here's a peek into Johannah's artistic process. Mehron: How many hours does it take to create such intricate lip art and take the photos? Johannah: Each lip design takes a different amount of time. My more intricate looks can take around an hour to create. Then getting good shots and the ed...

Mehron Valentine Challenge Winners

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Our 2nd Annual Mehron Valentine Challenge submissions were absolutely outstanding! Out of so many artists it was extremely difficult to just pick two winners. But, that was the task assigned to our featured judges Alex Faction and Jordan Hanz. They reviewed thousands of MehronValentine hashtags with a focus on concept originality, eye catching design, and detail. You Mehron Boys and Girls didn't make it easy for them! "Every year keeps getting bigger and the talent is astronomical," said Alex. "Jordan and I had such a tough time selecting the winners. Everyone's looks were so well executed and the creative to reinvent such a traditional theme was above and beyond." So many amazing and talented artists took part in the challenge. The pair truly had their work cut out for them, but it was a labor of love for Jordan. "Looking through the talent was my favorite part because I stumbled upon an immense amount of creativity," she said. "Scrolling thr...

Valentine Queen

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In the hands of most, our Cupid's Crush collection would be used to create bold or flirty beauty looks. After all, this exclusive collection contains L.I.P Cream in red and pink hues, Precious Gem Powder in Garnet, Red Paradise AQ Glitter, and E.Y.E Lashes - the perfect makeup for a romantic evening or a fun night out with friends. When MUA Daryna Barykina got her hands on the collection, however, a totally different idea of what to do with the contents popped into her head. She envisioned a Queen of Hearts - followed by a Queen of Diamonds ... and a Queen of Clubs ... and a Queen of Spades. Here is a look at Daryna's House of Cards. To create the Queen of Hearts' dripping eyes and lips, Daryna mixed Paradise AQ Glitter in Red, Precious Gem Powder in Garnet, and Glosstone Pro in Crystal Clear. As she mentioned in her Instagram post, you can clearly see Vlada Haggerty's influence in this look. The bold wing was created with iNtense Pro in Carbon. The base of t...

Lip Art Leading Ladies - Ryan Kelly

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We continue our Lip Art Leading Ladies series with Ryan Kelly . As InStyle said, "Prepare to Have Your Mind Blown By Ryan Kelly, Lip Artist Extraordinaire." At the age of 9, Ryan was featured in her first professional musical stage appearance, but it is makeup artistry that has taken center stage in her life. And her lip art is front and center. We are truly amazed that this talented artist only began playing with lip art a few years ago. The intricate pictures and designs she paints on her lips are incredible. Her portfolio covers pop-culture designs, to recreations of iconic paintings such as The Scream and Starry Night, to portraits of celebrities like Marilyn Monroe and Audrey Hepburn, to cartoon characters Scooby Doo and Hello Kitty. Here is a look into Ryan's artistic process.  Portrait of Audrey Hepburn Mehron: How many hours does it take to create such intricate lip art and take the photos? Ryan: The length of time a look takes varies based on the complexity of ...

Mardi Gras Mask Makeup in 6 Simple Steps With Our New Kit

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Mardi Gras will soon be here. If you're planning a mardi gras themed look, forget the paper mask. Those masks are a pain to wear and they usually end up hanging from around your neck soon after you put them on. The answer - paint a mask on your face instead. We have made it super easy with our new Mardi Gras Makeup Kit . This deluxe kit contains everything you need to create your special look - even the beads! Just follow the 6 simple steps to create the perfect masquerade makeup look. This comprehensive kit includes: Mehron's 6-Color Paradise Makeup AQ Palette Barrier Spray Gold GlitterMark Two Great Brushes Two Mardi Gras Eye Stencils L.I.P Cream Two Beaded Party Necklaces Makeup Remover Towelettes Easy Step-by-Step Pictorial Instructions All these professional Mehron products at an exceptional value, just $36.95. You can purchase the Mardi Gras Kit online or find a retailer near you. Mardi Gras Make Makeup How-To 1. Start with a clean face. Precut a stencil into the shape ...

Lip Art Leading Ladies - Vlada Haggerty

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Lip Art by Vlada Haggerty When you talk about lip art, there are a few amazing artists that come to mind. In fact, four of them were recently highlighted in Cosmopolitan 's Look-at-Me Lips feature: Vlada Haggerty, Johannah Adams, Ryan Kelly, and Karla Powell. We are so inspired by these artists that we decided to do a Lip Art Leading Ladies series. Each artist is so talented and has so much to share that rather than create a single post on all four women, we decided to do a series so we could really feature each artist on their own and truly showcase their work. The idea behind the concept was to get a glimpse into what is involved in creating these works of art - the length of the creation process, how so much detail is put into one lip, inspiration, and more. We are kicking off the series with the talented Vlada Haggerty. Vlada Haggerty using Glosstone Pro in Crystal Clear Vlada Haggerty Born and raised in Kiev, Ukraine, Vlada started her professional makeup career in 2011, at th...